Friday, 27 November 2009

Planning and design for print adverts

The genre of the band is Hardcore, from this I have come to the conclusion by looking at other print adverts is that it is too be kept simple, and dark. Perhaps an image of the band would fit it well, as if it is thier first album, and you want to embed an image of this band into the public audience heads. The initial idea is that they know who the band is for furture reference, and if all is kept similar you will be able to take more in from the Cd cover, and print ad.

The ideas that I felt were needed to be taken into consideration were the elements of continuity; by this I mean the images used within the promotional package. I felt that one image should be used for the magazine advert and poster which will derive from the CD Digipack, this is so that the audience can relate to one another through the use of an image as it is easier to remember an image than a name of an up and coming band that you have never heard before. It would be wise to choose a different effect for each image, say one was made black and white, and the other sepia.

My ideal set would be each image having a coloured tinge to each image, not to the extent to which you cannot distinguish the images from one another, but just a slight tinge, so you know that the image from the cd cover, magazine and poster are all the same image just with a different effect, just to add a bit of variety to the designs so that it doesn't seem to the audience that the band is plain and bland. We have kept it all simple so that fans of the band would understand that it was the same band from one item to the next.

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